Developing new products means knowing and observing our customers’ markets, recognizing and correctly interpreting any changes in consumer habits as early as possible. This is essential for rapidly turning packaging concepts into functional eye-catchers at the point of sale.
There are various ways to achieve this goal. In meetings and workshops we lay the foundations for joint packaging development. We produce new films in our films development lab and produce prototypes which we put to the trial in our technical pilot facility, simulating practical conditions. In our laboratories we assure the consistently high quality of our films, carry out food regulatory compliance tests, and check with scientific professionalism that our films meet all specifications – always with an eye on how we can make improvements.
