Wipak UK Unveils Laser-Scored Range to Enhance Consumer Convenience
Wipak UK has responded to the food industry’s ever-increasing need for quick, convenient and easy-to-use packaging solutions by developing a range of bags for dry foods that each feature an unusual laser-scored opening.
The Welshpool-based plant created its unique, easy-open feature in a bid to enhance consumer convenience in the dry foods sector. Unlike anything else on the market, the laser-scored pinch ‘n’ pull opening significantly increases pack functionality, and has been incorporated into a range of formats, including a Stabilo bag, pillow bag and a quad pack pouch.
“Product development is essential to improving consumer convenience and, in an increasingly competitive market, food manufacturers need to be innovative to stand out on the shelf,” said Sales Manager at Wipak UK, Wayne Hallsworth.
Wipak Quad Pack Pouch
“In response, we’ve developed a range of packs with a new, user-friendly opening which is safe, convenient and easy to open thanks to our specialist contour laser-scoring technology. The range’s pinch ‘n’ pull opening eliminates the need for scissors, is neat and tidy and, unlike traditional packs which rip and tear when opened, ensures there’s no product spillage. Each pack in the range can be reclosed using an adhesive label and, as the contents do not need to be decanted into a separate container, the packs can maintain brand identity throughout a product’s lifecycle.”
Wipak Pillow Bag
Wipak UK uses advanced laser technology to create the opening of the three pack formats, selectively weakening a specific layer of the film, whilst also ensuring that no barrier characteristics are lost in the process. The laser-scored line can be precisely registered to printed designs if required, and all three formats can be run on existing packaging machines, with no need for customers to invest in new equipment.
Wipak Stabilo Bag
“The user-friendly range of packs are suitable for a whole host of products, from dry snacks, cereals, oats and pasta, to rice, pulses, nuts, spices, seeds, grains, mixed fruit and even pet food,” continued Wayne. “I’d encourage anyone interested in finding out more to get in touch by calling 01938 555255 or emailing [email protected].”